Digital Marketing Specialist

About the role

The Digital Marketing Specialist will design, launch, and optimise digital campaigns that boost our clients' online visibility and drive measurable business results. You will work closely with creative and account teams to ensure all marketing activities align with brand standards and client objectives.

Key responsibilities

• Manage and maintain multiple client social media accounts across platforms.
• Develop and execute content publishing schedules based on approved calendars.
• Monitor audience engagement, respond to comments and messages, and protect online reputation.
• Coordinate with the Creative team to deliver high‑quality marketing assets on time.
• Track campaign performance using relevant KPIs and analytics tools.
• Prepare weekly and monthly performance reports with actionable insights.
• Analyse results, identify trends, and recommend continuous improvements.

Required profile

• Minimum 2 years of experience in digital marketing, social media management, or media buying.
• Hands‑on experience with Meta Ads Manager.
• Experience handling multiple client accounts is preferred.
• Professional certifications in Meta, Google, or digital marketing are a plus.

Required skills

• Meta Ads Manager