Social Media Specialist

About the role

Abwaab is looking for a Social Media Specialist to manage and grow its presence across multiple platforms. You will be responsible for creating engaging strategies that build a community around the company’s services and support overall marketing objectives.

Key responsibilities

• Manage social media accounts such as Facebook, Instagram, Telegram and produce platform‑specific content.
• Collaborate with internal teams to ensure high‑quality, consistent content delivery.
• Develop and execute social media campaigns that align with marketing goals.
• Monitor trends, adopt best practices and keep the brand reputation in check.
• Engage with followers, track market changes and respond to audience interactions.
• Analyze performance metrics and adjust strategies to maximise engagement.

Required profile

• Graduated candidate with adaptability and flexibility.
• Proven experience as a social media specialist or in a similar role.
• Strong communication skills and creativity in crafting engaging posts.
• Ability to analyse data and produce performance reports.
• Passion for startup environments and gaining new experiences.

Required skills

• Facebook
• Instagram
• Telegram