Creative Production Lead

About the role

We are looking for a Creative Production Lead to shape and evolve the visual identity of ZainCash. You will own the brand’s look and feel across all touchpoints, ensuring consistency and relevance in a fast‑moving fintech environment.

Key responsibilities

• Develop and maintain the ZainCash visual identity, including logo system, typography, colour palette, imagery, and tone of voice.
• Art‑direct end‑to‑end campaigns, from concept creation to key visual production and rollout across digital, product, offline, and event channels.
• Design and oversee the production of marketing assets such as social creatives, motion graphics, presentations, and print materials.
• Guide the visual aspects of video and podcast content, including treatments, thumbnails, short‑form clips, and editing standards.
• Brief, review, and raise the quality bar for work from in‑house designers, agencies, and production partners.
• Write and review copy for captions, announcements, and campaign messaging.

Required profile

• 5+ years of experience in design, brand, or creative marketing, with at least 2 years leading a team.
• Strong portfolio showcasing brand and campaign design work.
• Excellent written and verbal communication in both Arabic and English.
• Fintech or technology experience and awareness of MENA social and content trends is a strong plus.

Required skills

• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Adobe After Effects
• Figma