Digital Marketing Specialist

About the role

Growth Partners for HR Solutions is recruiting on behalf of a client in the furniture and home furnishings industry for a Digital Marketing Specialist based in Baghdad. The position is full-time and covers paid advertising, social media management and supervision of the customer service team handling social media messages.

Key responsibilities

• Develop and implement digital marketing strategies aligned with business objectives.
• Plan, manage and optimize paid advertising campaigns on Meta (Facebook and Instagram) and Google Ads.
• Monitor campaign performance, analyze results and optimize advertising budgets.
• Manage social media platforms and coordinate digital content activities.
• Supervise the customer service team handling social media messages and inquiries, assign tasks, monitor performance and ensure timely responses.
• Track marketing KPIs, prepare regular performance reports and identify ways to improve campaign effectiveness, audience engagement and lead generation.

Required profile

• Bachelor's degree in Marketing, Business Administration or a related field.
• Minimum 4 years of experience in digital marketing.
• Proven ability to lead and supervise teams.
• Strong analytical, communication and organizational skills.

Required skills

• Hands-on experience with Meta Ads Manager and Google Ads.
• Strong understanding of digital advertising strategies, campaign optimization and performance analysis.

The position is located in Zayouna, Al-Rusafa, Baghdad. Interested candidates are asked to send their updated CV through the recruiter, who handles the application on behalf of the client.