Marketing Manager

About the role

The Marketing Manager will lead the planning and execution of integrated marketing campaigns to promote MIA Motors’ brand, products and services across both digital and traditional channels. Based in Baghdad, the role works on‑site and collaborates closely with sales, external agencies and internal teams to drive brand awareness and support business growth.

Key responsibilities

• Develop and launch multi‑channel marketing campaigns, including social media, email and online advertising.
• Conduct market research, analyse customer insights and competitor activity to inform strategy and budgeting.
• Oversee creation of content for social media, website and promotional materials, ensuring brand consistency.
• Coordinate with sales, manage external agencies and vendors, and organise product launches, events and showroom promotions.
• Track campaign performance, prepare analytical reports for leadership and adjust tactics based on data.

Required profile

• Proven experience in marketing management, preferably in a fast‑paced environment.
• Bachelor’s degree in Marketing, Business, Communications or related field, or equivalent practical experience.
• Fluency in English; Arabic is highly beneficial.
• Strong written and verbal communication, project management and organisational abilities.
• Ability to collaborate with cross‑functional teams and external partners.

Required skills

• Social media marketing
• Email marketing
• Online advertising
• Marketing analytics tools
• CRM platforms
• Content management systems (CMS)