Marketing Manager

About the role

Al-Hassani Home Center is looking for a Marketing Manager to shape and execute a modern marketing ecosystem that supports its ambitious local and regional expansion in the home furniture and furnishings sector.

Key responsibilities

• Lead and develop the overall marketing strategy in line with growth and expansion objectives.
• Build and strengthen the brand identity, enhancing market positioning to reflect the company’s long‑term vision.
• Oversee all marketing and corporate communication activities across digital and traditional channels, ensuring consistent messaging and visual identity.
• Design and launch campaigns that increase brand awareness, improve customer experience, and boost market presence.
• Analyse market trends, consumer behaviour, industry developments and competitor actions to inform strategic decisions.
• Lead, mentor and develop the marketing team, establishing clear KPIs and measuring results.
• Collaborate with executive management to align marketing initiatives with commercial and operational goals.
• Manage digital marketing strategies, content, advertising campaigns and performance analytics to maximise ROI.
• Develop strategic partnerships and business relationships to expand market influence.

Required profile

• Minimum 5–7 years of experience in marketing management, brand development or leading marketing strategies within fast‑growing organisations.
• Proven track record of delivering integrated marketing strategies that drive business growth.
• Strong analytical mindset with the ability to translate insights into actionable decisions.
• Leadership experience in building high‑performance teams.
• Ability to thrive in a fast‑paced, results‑oriented environment.
• Advanced communication, organisational and project‑management skills.
• Experience in retail, furniture, interior design or related brand‑driven industries is highly preferred.

Required skills

• Deep understanding of branding, consumer behaviour and both digital and traditional marketing channels.
• Strategic planning and execution capabilities.
• Performance analytics and ROI measurement.
• Team leadership and KPI management.