Market Intelligence Specialist - HVAC & Cooling

About the role

The Market Intelligence Specialist collects, analyzes and interprets market information to support the company's commercial strategy and business decisions. The role focuses on monitoring market trends, competitor activities, product developments, pricing movements, customer behavior and channel dynamics within the HVAC and cooling industry. Previous experience with a competitor, HVAC contractor, distributor or related industry player is preferred.

Key responsibilities

• Collect and analyze market data, monitor trends and demand patterns, and prepare regular market intelligence reports and management summaries.
• Monitor competitors' products, pricing, promotions and strategies, run competitor benchmarking and track new launches and market entries.
• Track pricing trends, product availability and specifications, and support the commercial team with pricing insights.
• Gather customer preferences and analyze channel dynamics among distributors, dealers, contractors and consultants.
• Collect information through market visits, customer interactions, industry contacts, public sources and internal data, and validate its accuracy.
• Coordinate with Sales, Marketing, Product Management and other departments, and prepare monthly updates, dashboards, reports and presentations with actionable insights.

Required profile

• Bachelor's degree in business administration, Marketing, Economics, Engineering or a related field.
• At least two years of relevant market intelligence, sales, marketing, business development or commercial experience.
• Experience in HVAC, cooling, construction, engineering, contracting or distribution is preferred; a strong understanding of the local HVAC and cooling market is an advantage.
• Strong analytical and research skills, good communication and presentation skills, and high commercial awareness.

Required skills

• Good knowledge of Microsoft Excel and PowerPoint.
• Data visualization experience is an advantage.